Second Hand Shopper

So, where were we? (Read Part I here)
Twitter allows you to build relationships with people. One of the ways it accomplishes this is by allowing them a glimpse into your daily routine – the mundanities we were defending against at the start. Any marketer will tell you that they have preferred contacts with whom they [...]

(This one’s a two-parter! Golly, I’ve been a busy bee!)
A few weeks back, a (rather jolly successful) marketing friend of mine came to visit. We went out for a meal, and over an exquisitely arranged starter, got to talking about blogging, facebook and twitter. She explained that she really couldn’t see the point of twitter [...]